DESIGN FOR VALUES
The Problem
Unhealthy Food, Environmental Damage, Lack of Opportunity, Unemployment, Underdeveloped Markets
Our Response
Mediate a new approach for the Muslim community guided by the principle of Design for Values
OUR FUTURE
Healthy Food, National and Communal cohesion, Peace and Prosperity, through adherence to Islamic values'
The need for a new approach to Innovation,
in the service of humanity, is widely recognized.
Design for Values
is such an approach.
This website is the launch pad to deliver
values-based design to the Muslim consumer.
Please join us on this journey!
Adhering to
Muslim Values
Islam does not treat belief as something to bring out one day per week. Does not confine its self to matters of theology while everything else is 'business as usual' Islam is holistic and right now the world really needs a holistic approach.
Changing how
we consume
Confront the epidemic of Diabetes and other serious health issues: Change not just the manner in which products are marketed to Muslim consumers, but also the content of the product and it's impact on your health and the health of the planet.
Reducing the
waste we create
We are despoiling and depleting our home. A home we are custodians of for future generations. This can not be Islamic and if the energy of the Muslim world is harnessed to a single concept uniting the sacred and the secular 'Design for Values' can change the world for the better.
Innovating
for change
Innovation, discovery, and great thought are not the inalienable right of any nation, race, or gender. It occurs where the environment allows it to. You can help create that environment so that it supports Muslim values and free enterprise.
our Goal
Improve the quality of life in the Ummah in a way that is consistent with Muslim Values, and sustainable. Produce food that is halal and tayyib, that does not deplete or destroy the consumers' health or wider environment. Products that are designed to be less damaging in every regard and longer lasting. Packaging that does not last for a thousand years while being recycled through fish and other animals into the human food chain and possibly our very DNA. Humanity is in crisis and Islam offers a solution. From our food to our consumer products to a massive lack of opportunity. Design for Values....is one step towards changing the world for the better.
our Objective
Implement the principle that Muslim values hold a defining role in the design and delivery of new products and services for the Muslim consumer - From Food to Education, Opportunity, and Governance. Create an Islamic economic ecosystem offering wide ranging opportunities in a Muslim-friendly world where people can prosper in harmony with their values and beliefs.
our methods
Design for Values is a focal point to magnify existing efforts and promote new initiatives. Promote business innovation principles to create new products, new consumer activism, enterprises and sustainable economic development in the Muslim world. Improve life for Muslims and non-Muslims by embracing the holistic nature of Islam, an aspect of Islam that resonates with those on a path of conversion and those who seek to learn from a closer bond between the sacred and the secular. Serving to unite Muslim and non-Muslim in a common cause.
our means
Educate: Working with Academia, research, publish, create course materials, educate not just the academic world but fulfill the original role of the teacher by reaching out to the wider community.
Encourage: Government to promote structural changes that enable values-based innovation. To create national and trans-national partnerships to promote our common goal.
Engage: Business has to be profitable to survive, partner with Business to deliver sustainable profits while supporting Muslim values.
Energise: Consumers, fully and honestly informed will amplify the call for change.
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